For the duration of the sponsorship, Psychic Source will partner with BET and Centric through TV commercials and website advertising as well as social media. The sponsorship will promote its 2016 “New Year, New Your” campaign, featuring popular African American psychic Advisors and a Twitter contest involving BET program predictions.
“We are thrilled to work with BET and Centric to share our message of personal growth and well being with their audiences,” said Maryanne Fiedler, marketing director at Psychic Source. “Over the years, we have served and continue to cultivate a broad, diverse customer base,” and this past year, she noted, 15% of Psychic Source users were African American. “We are hoping to reach an even broader audience in 2016,” she added.
More information about the Psychic Source/BET partnership is at http://www.bet.com/b-real/psyhic-source-life-s-possibilities-revealed.html.